Category Archives: Social Media

Instagram Success Summit Day 4: June 10 2016 Live-Tweeted Reviews

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Event Name: Instagram Success Summit Virtual Educational Event
I’m finished live-tweeting all 30 fabulous speakers at the summit. While the sessions are no longer accessible for free you have the option to purchase an All Access Pass for on-demand access to 30+ expert interviews plus exclusive bonuses. If you take advantage of this offer I’ll look forward to getting to know you in the private Facebook community for the event for life-long learning. And if you join through my affiliate link, you support me in continuing to live-tweet similar educational events, so thank you!
Last Updated: TUES June 14 2016 12:18 PM
By: Glenda MacDonald (Event Affiliate/ Small Today events)

DAY FOUR (Aired June 10 2016)
Phase 4 – Making Money on Instagram: Automate and Monetize

Day 4 Speaker 1:
Farokh Sarmad is an Entrepreneur at Mr. Goodlife Inc. with 5,000,000+ followers across multiple accounts and a network reach of 40,000,000+.
Topic: How I manage multiple accounts on Instagram (5 million followers across 20 accounts)

Day 4 Speaker 2:
Jaime Derringer is the Founder at DesignMilk.com with 1 million Instagram followers.
Topic: How to hire the perfect person to manage your Instagram

Day 4 Speaker 3:
Chris Jones is a fellow e-Commerce Entrepreneur at BEC SPORT, growing business through Instagram
Topic: Strategies to automate sales on Instagram (Violation warning)

Day 4 Speaker 4:
Pejman Ghadimi is the founder at Secret Entourage with over 500K followers monetized to over 1.2M in sales revenue in 2015.
Topic: Conversion tips for a high revenue to follower ratio

Day 4 Speaker 5:
Rod Watson is a Luxury Real Estate Specialist at The Watson Group, 3 years to build up, over 100k each year since 2013.
Topic:  Location targeting tactics for local businesses

Day 4 Speaker 6:
Ricky Staub is the Director at Neighborhood Film Co., Filmmaker by trade, booked hundreds of thousands of dollars worth of business curating a personal feed that is unique.
Topic:  A proven strategy to get B2B clients from Instagram

Instagram Success Summit Day 3: June 9 2016 Live-Tweeted Reviews

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Event Name: Instagram Success Summit Virtual Educational Event
Get on-demand access to 30+ expert interviews plus exclusive bonuses for just $147 (12 month access). Currently all Day 4 presentations are still accessible for free. Day 3 sessions are now offline and only accessible by the optional All Access Pass.
Last Updated: FRI June 10 2016 5:38 PM
By: Glenda MacDonald (Event Affiliate)

DAY THREE (Aired June 9 2016)
Phase 3 – Scale Your Instagram Marketing

Day 3 Speaker 1:

Deonna Monique Lewis is the Founder and CEO at Boho Exotic Studio, 110k followers, over 1 million dollars in profit within 2 years.

Topic: How I leveraged partnerships to make $1 million within 2 years on Instagram

Day 3 Speaker 2:

Craig Hensel is the Senior Content Manager and Creator at Havas WorldWide Chicago.

Topic: Powerful brand ambassador tactics for community and trust

Day 3 Speaker 3:

Ruben Chavez is a Social Media Influencer and Content Creator at TGP Media, went from from 0 – 1.8 million followers in less than 2 years.

Topic: Sponsored content: A path to a six-figure business


Day 3 Speaker 4:

Marco Hansell is the CEO at Speakr, delivered more than 14M likes on Instagram across branded campaigns. Generated several million dollars in annual revenue.

Topic: Collaborating with Instagram Influencers to boost sales
GM Note: of all the sessions so far I found this one the most challenging to digest as I am an Instagram newbie with just over 100 followers. Marco is a brilliant man and a fount of knowledge on this subject. I will definitely go back again and again to this presentation using my All Access pass so that I can absorb his thoughts better as my own Instagram following and experience grows and I understand more about what he is talking about!


Day 3 Speaker 5:

Zahara Jade is the Community Manager at HireInfluence, an International Content and Digital Media Manager specializing in influencer marketing and social media, blowing out company goals by leveraging influencers.

Topic:  4 tools to uncover influencers in your niche

Day 3 Speaker 6:

Paul Ramondo is the CEO at RamondoMedia, Australia’s fastest growing authority on digital growth hacking and marketing, 3X followers for personal brand in the last 4 months without aggressively investing too much time into this growth.

Topic:  The right approach to Instagram Ads for lead generation

Day 3 Speaker 7:

Zach Spuckler is an Online business strategist, become profitable leveraging Facebook and Instagram Ads.

Topic:  Instagram Ads: How to set up your first campaign
GM Note: this is very hands on and detailed. I didn’t watch the entire thing as I am a newbie and not ready to spend money on Instagram or Facebook advertising. With my All Access Pass I know I can go back to this and watch it in more detail later. Zach also offers a free online course for those who watch his presentation and the access info is in the video!


Day 3 Speaker 8:

Jason Stone is the Founder at Millionaire Mentor LLC, social media influencer who built an Instagram following from 0-1.8 million in less than 2 years. He now has an email list of over 130k and has made over 1 million dollars in revenue to date.

Topic:  Tons of clicks on your sponsored content in 4 basic steps

Instagram Success Summit Day 2: June 8 2016 Live-Tweeted Reviews

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Event Name: Instagram Success Summit Virtual Educational Event
Last Updated: THURS June 9 2016 5:12 PM
By: Glenda MacDonald (Event Affiliate)

DAY TWO (Aired June 8 2016)
Phase 2 – The Science of Growing A Valuable Following

Day2 Speaker 1:
Alex Tooby is an Instagram Marketer, Influencer & Mentor at Alex Tooby. Generated over $100k first year in business.
Topic: How to build a powerful list of hashtags to massively boost engagement

Day2 Speaker 2:
Lauren Bath is a Freelance Social Media Marketer at Lauren Bath Services with 454,000 followers over 4 1/2 years, 3 1/2 years of full time work in the tourism industry, over 120 travel campaign.
Topic: 6 steps to harness the power of user generated content

Day2 Speaker 3:
Mario Masitti is a Photographer & Educator at Sessions With Mario. Launched an incredibly successful educational platform for photographers generating solid 5-figure revenues each month from Instagram.
Topic:  A hashtag system to attract relevant, quality customers

Day2 Speaker 4:
Tracy Matthews is the Chief Visionary Officer at Flourish & Thrive Academy and Creative Director of Tracy Matthews Jewelry, use Instagram for community building, list building and selling products.
Topic:  Content creation: A strategy to a hyper engaged following

Day2 Speaker 5:
Yolanda Keels-Walker is a Serial Entrepreneur and Founder of Business Babes LLC. Tripled sales for their online courses, and gained more opportunities for speaking and partnership.
Topic:  3 simple steps to 30,000 followers in less than 12 months

Day2 Speaker 6:
Brad Cameron is the Owner at Build Your Empire. 962,000 followers, 24 months, Enough for a full-time income, 30,000+ email subscribers.
Topic:   How I used shoutouts to gain 1 million followers on Instagram

Day2 Speaker 7:
Makel Gardner is the Co-owner at Fin & Vince grew Instagram to 65.3K followers in the matter of two years.
Topic:  Instagram contests that rapidly gain you followers and email subscribers

Day2 Speaker 8:
Mark Iron is the Mindset Mentor at Mark Iron Consulting. Built a great network of high level influencers and found JV partners due to large Instagram following.
Topic: Grow your email list with this simple Instagram marketing funnel

Instagram Success Summit Day 1: June 7 2016 Live-Tweeted Reviews

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Event Name: Instagram Success Summit Virtual Educational Event
Last Updated: WED June 8 2016 4:23 PM
By: Glenda MacDonald (Event Affiliate)

DAY ONE (Aired June 7 2016)
Phase 1 – A Visual Approach: The Foundation of Instagram for Your Business

Day1 Speaker 1:
Shawn Thomas is the Founder at Ask A Millionaire, LLC, started in March of 2015 and one year later grew to over 600,000.
Topic: Why a millionaire chose Instagram to grow his audience

Day 1 Speaker 2:
Kevin Kuster is the CEO and Partner #JJ Community, the largest and most active photo community on Instagram.
Topic: Finding your voice: An insight into a community of 47 million images

Day 1 Speaker 3:
Chris Burkard is an Adventure Photographer at Chris Burkard Studio, reached an Instagram following of over 1.6 million people over the course of 4 years.
Topic: The realization that netted me 1.7 million followers


Day 1 Speaker 4:
Sarah Moore is a Copywriter and Blogger at New Leaf Book Nook, built a following of more than 50,000 in just 10 months … and it hasn’t even felt like effort.
Topic: Growing an audience for your “dream business” whilst working full-time

Day 1 Speaker 5:
Rhiannon Nicole Bosse is the Owner & Creative Director at Hey Gorgeous Events, Founder of The Trouvaille Workshop, gained speaking opportunities, and built a nearly 60k following of loyal and supportive people via Instagram account.
Topic: Building a consistent feed and finding your niche on Instagram

Day 1 Speaker 6:
Melissa Johnson is the Founder & Creative Director at Best Friends For Frosting, achieved 80K+ followers on Instagram.
Topic:  How to get people to fall in love with your brand

Day 1 Speaker 7:
Adam Smith is a Speaker, Storyteller, Creative at South Hills Norco, named one of the best iPhone portrait photographers in the world (in 2013).
Topic:  An award winning strategy for shooting quality imagery with an iPhone

Day 1 Speaker 8:
Merek Davis is the Founder at Mextures, #2 top paid app. 158k followers on Mextures 1.3 million #mextures hashtags.
Topic:  How to effectively use Instagram to launch your product

Instagram Success Summit June 7 to 10 2016

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Last updated: TUES June 14 2016  9:50 PM Toronto ON Canada
By: Glenda MacDonald, MBA, Freelance Writer, Social Media Strategist and Marketing Professional

Event Name: Instagram Success Summit Virtual Educational Event
Dates: TUES June 7 to Friday June 10 2016 (24 hour free access for each day’s online presentations with optional upgrade to a twelve month All Access Pass)
Event hashtag: #InstagramSummit
My Affiliation: I’m an affiliate of Small Today for the Instagram Success Summit as well as the previous Email Success Summit in March 2016 and LinkedIn Success Summit in December 2015. The opinions stated here are my own. Many people attend part or all of these event for free. Those who choose to upgrade to the All Access Pass using my affiliate link assist me in defraying the costs of my time reviewing the event so thank you!
Location: online
Time Zone: EST 24/7
Price: each day’s expert interviews were free for 24 hours but are now closed. You have the option to upgrade to a twelve month All Access pass (affiliate link above) which includes access to a private Facebook Group.
Registration through my Affiliate Link: Register for a Lifetime All Access Pass including participation in a Private Facebook Group.
Event Presenter: Small Today
Host: Liam Austin, Founder, of Small Today. Summit Host and Interviewer.
Speakers: 30 international Instagram experts (one-on-one prerecorded interviews were released daily). See the full agenda by clicking the registration link.

Overview

Thirty of the world’s top experts in Instagram contributed to this virtual summit presented by Small Today . Liam Austin is the Founder of Small Today, an organization which focuses on the needs of small and medium-sized businesses including solopreneurs and startups. (I’m both a solopreneur and a startup! ) Liam personally live-interviewed each of the amazing experts from around the world via Skype.The interviews were recorded and curated over the months in preparation for sharing with us through this Summit. The experts were so generous, sharing what they’ve learned, including mistakes they’ve made and hacks they’ve discovered to shorten our learning curve in applying ideas to our own businesses.

As I watched each interview from the comfort of my home office using my laptop, an external monitor, and my cushy headphones, I found that this format created a very intimate experience… as if you’re alone in a room with Liam and the presenter! Liam is engaging and professional. He has an excellent rapport with the experts which makes for lively unscripted interviews and unpredictable segues! I thoroughly enjoyed watching and learning at my own pace and am glad I upgraded to the lifetime All Access Pass which includes participation in a private Facebook Group set up for the All Access Pass holders.  I pop in there to meet virtually with other attendees where we  become friends and help each other apply the concepts to our own businesses with the moderation of Liam and his equally delightful co-founder partner Sarah Thorslund.

I’m deep-dove into the content-rich interviews as I reviewed them and took extensive notes as I  live-tweeted my reviews and further insights. This Summit is not only for those beginning to look at Instagram. Even though I have decades of experience as a marketing professional who is now a freelancer, I learned so much more. While I’m trained as a Social Media Manager my personal preferences for social media platforms have been Twitter, Facebook, and LinkedIn. I have an Instagram account but I am just starting to be active on it, implementing the lessons I learned from the Summit as I plan to  use Instagram to monetize my business which includes both B2B and B2C products and services.

Liam curated the interviews in a specific order with a different theme for each day so I reviewed them chronologically.  Click my affiliate link for info on the All Access Pass.

My Twitter Reviews

The interviews were intensive, content-rich and often fast-paced. It was challenging and exhausting to watch and absorb them all live continuously. I reviewed them and and took notes on each interview at my own pace, gleaning some fabulous tips and insights from Liam and the other experts. As a solopreneur I wanted to learn from these speakers and think about how I can apply their ideas and tools to my own evolution of growing my Instagram account. I hope you find my tweets helpful.  Please let me know in the comments below if you find them helpful. Any questions? Chat with me on Twitter, comment below, or reach me via my Contact form.

Twitter Reviews

DAY ONE Phase 1 – A Visual Approach: The Foundation of Instagram for Your Business

DAY TWO Phase 2 – The Science of Growing A Valuable Following

DAY THREE Phase 3 – Scale Your Instagram Marketing

DAY FOUR Phase 4 – Making Money on Instagram: Automate and Monetize

Enjoy!

Glenda

Free webinar on Social Media ROI June 22

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Last updated:  FRI May 27 2016 4:40 PM Toronto ON Canada
By: Glenda MacDonald
Affiliation: I‘m an affiliate of Social Media Manager School and courses by Andrea Vahl. I‘m also a proud alumnus as that‘s where I earned my Certificate in Social Media Management!

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Free webinar

Join us June 22 2016 for a free live webinar on managing the return on investment of social media. I’ll be live-tweeting as I’m still learning too!

As a startup, business owner, and social media manager for myself as well as my clients, I know that one of my biggest challenges is to understand how to measure the return on my investment for social media, both in terms of time spent and promotional budget.
My friend and mentor Andrea Vahl is offering a FREE WEBINAR on June 22 about the #1 thing business owners must have in place now to measure their social media ROI.
I’m a proud alumnus of Social Media Manager School of which Andrea is co-founder. As an affiliate I’m happy to share upcoming free training and specials! I plan to attend and live-tweet the webinar as I’m always learning too! Join us.
Register here:

Facebook Ad Secrets Course – Flash sale over, course still available

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Last updated: FRI May 27 2016 11:08 AM
By: Glenda MacDonald
Affiliation: Affiliate of Social Media Manager School & Andrea Vahl’s Facebook Advertising Secrets Online Course

View Glenda MacDonald's LinkedIn profile View Glenda MacDonald’s profile

Flash Sale on Facebook Advertising Course

Andrea Vahl’s Facebook Advertising Secrets Course Flash Sale – May 26 2016 only!

GM Note: the May 26 2016 flash sale is over, but the course is still available at the full price! I recommend it if you need to make sure your investment in Facebook advertising is helping you grow your business cost effectively.

Are you confused about Facebook advertising? I’m constantly learning more about it. Who better to learn from than Andrea Vahl, one of the co-founders of Social Media Manager School where I earned my Certificate in Social Media Management? Andrea’s a lifetime friend and mentor through the private Facebook group I became a permanent part of when I enrolled in SMMS.

If you’re a business owner or marketer who needs more leads and visibility on Facebook, then organic activity alone won’t cut it anymore. Running ads has become much more important but there are a lot of different types of ads to run. If you aren’t careful you could waste a lot of money without getting a good return.

Andrea’s Facebook Advertising Secrets online course is on sale today only, May 26th. Go grab it now if you need to make sure you’re running your Ad Campaigns the best way!

I’m an affiliate and happily endorse Andrea and her courses. Did you know she’s also the co-author of Facebook Marketing All-in-One for Dummies. And she’s fabulous!

Please use my affiliate link to purchase the course or to get more information on it:
Flash Sale on Andrea Vahl’s Facebook  Advertising Secrets Online Course!

I’ve had a lot of traffic through my link today so I know there’s a need for this course. This is your chance to get it at a rarely discounted price but it ends at midnight!

Feel free to share my tweet! I hope you enjoy the course. And as an added bonus, Andrea will be with you every step of the way in the private group, the way she is with the students and alumni of Social Media Manager School!

Email Success Summit March 14 to 23 2016 (Now an Online Course)

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ESS_MediumRectangleBannerLast updated: TUES March 29 2016 7:47 PM Toronto ON Canada
By: Glenda MacDonald, MBA, Freelance Writer, Social Media Strategist and Marketing Professional

Event Name: Email Success Summit Virtual Educational Event
Dates: March 14 to 23 2016 (Live portion completed; virtual course now open 24/7 with optional All Access Pass)
My hashtag: #ESS
My Affiliation: I’m an affiliate of Small Today for the Email Success Summit and the previous LinkedIn Success Summit. The opinions stated here are my own. Many people attended portions of the event for free. Those who chose/choose to upgrade to the All Access Pass using my affiliate link also assist me in defraying the costs of my time reviewing the event.
Location: online
Time Zone: EST 24/7
Price: purchase an All Access Lifetime pass (affiliate link above) or VIP Pass for fast-track
Registration through my Affiliate Link: Register for a Lifetime All Access Lifetime Pass including participation in a Private Facebook Group.
Event Presenter: Small Today
Host: Liam Austin, Founder, of Small Today. Summit Host and Interviewer.
Speakers:  35+ international email marketing experts (one-on-one prerecorded interviews were released daily). See the full agenda by clicking the registration link.

Overview

Over 35 of the world’s top experts in email marketing presented at this virtual summit presented by Small Today . Liam Austin is the Founder of Small Today, an organization which focuses on the needs of small and medium-sized businesses including solopreneurs and startups. (I’m both a solopreneur and a startup! ) Liam personally live-interviewed each of the amazing experts from around the world via Skype.The interviews were recorded and curated over the last couple of months in preparation for sharing with us through this Summit. The experts were so generous, sharing what they’ve learned, including mistakes they’ve made and hacks they’ve discovered to shorten our learning curve in applying ideas to our own businesses.

As I watch each interview from the comfort of my home office using my laptop, an external monitor, and my cushy headphones, I’m finding that this format creates a very intimate experience… as if you’re alone in a room with Liam and the presenter! Liam is engaging and professional. He has an excellent rapport with the experts which makes for lively unscripted interviews and unpredictable segues! I’m thoroughly enjoying watching and learning at my own pace and am glad I upgraded to the lifetime All Access Pass which includes participation in a private Facebook Group set up for the All Access Pass holders.  I pop in there often to meet virtually with other attendees where we are becoming friends and helping each other apply the concepts to our own businesses with the moderation of Liam and his equally delightful co-founder partner Sarah Thorslund.

I’m deep-diving into the content-rich interviews as I review them and take extensive notes and tweet my insights. This Summit is not only for those beginning to look at email marketing. Even though I have decades of experience as a marketing professional who is now a freelancer, I’m learning so much more. While I’m trained as a Social Media Manager I haven’t done more than edit and write newsletters for other organizations. Integrating social media with lead magnets and landing pages or pop-ups, and understanding the many options for service providers and apps can be a little mind boggling. And that’s not the half of it! We also get into the psychology of the copywriting and graphic design! Some lectures I sail through quickly based on my experience. Others I keep having to pause.

Liam curated the interviews in a specific order with a different theme for each day so I feel compelled to watch them chronologically. I’m currently reviewing Day Two Speaker Three. I’m tweeting what I think are the most important points from each interview.  Click my attiliate link here to register for a Lifetime All Access Pass.

My Twitter Reviews

The interviews are intensive, content-rich and often fast-paced. It’s challenging and exhausting to watch and absorb them all live continuously. So I’m reviewing and transcribing each interview at my own pace, gleaning some fabulous tips and insights from Liam and the other experts. As a solopreneur I want to learn from these speakers and think about how I can apply their ideas and tools to my own evolution of becoming an email marketer (something I am a newbie at). So thank you for your patience. I hope you find my tweets helpful. When I have completed all the reviews I’ll use my notes for a comprehensive blog post with my overall impressions as a small business, marketing professional, and social media coach. Any questions? Chat with me on Twitter, comment below, or reach me via my Contact form.

You can find my tweets and reviews by searching Twitter for #ESS AND @glenda_macd
I am also embedding completed tweets here.  I’ll also update the speaker bios. Each interview is between 45 and 60 minutes in length.

Twitter Review IN PROGRESS

Day 2 THEME: List Growth (TUES March 15 2016 Original Air Date)
Day2Spkr3:
Speaker: Steve Chou
Topic: System to double your daily email opt-ins

COMPLETED Twitter Reviews:

Day 1 March 14 2016 Original Air Date (Speakers 1 to 6)

Day 2 March 15 2016 Original Air Date (Speakers 1 & 2)

Enjoy!

Glenda

Social Media Manager School – not just a course but a community! Spring registration deadline at midnight

Aside

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SMMSMarch 2014Last summer my career took an unexpected turn due to restructuring.   I packed up my desk after five years as the Relationship Manager for a national not-for-profit association. I had to do some quick thinking about where I wanted to put my energies next. I had a great resume, lots of education, broad experience – both paid and volunteer, and wonderful references.  I was old enough to have some level of maturity and young and energetic enough to take on exciting new challenges. I knew my next path would include writing, marketing, and social media (as well as a little more exercise).  While I am formally trained in writing and marketing I was just dabbling in social media.  I lacked the confidence to pursue opportunities in social media though I knew it was something I was very interested and would be a great complement to my other skills and interests.

As part of my job search I did a lot of networking both in person, through traditional methods, and through social media. I spent hours daily on LinkedIn, rebuilding my connections and joining special interest groups. AndreaandPhyllisIt was through a social media group that I met and became friends with Andrea Vahl and through her Phyllis Khare. These incredible women are the Co-Founders of the virtual Social Media Manager School which is destined to become the world’s largest organization for training social media managers.

They were offering an amazing, intensive, online course for under $300 U.S. so I signed up in October and I have never looked back. I immediately got lifetime access to their private Facebook group of students and alumni and am in touch with them all daily now. They supported me through the large learning curve of mastering the course materials, sharing best practices, and so much more. They come from the entertainment field and are some of the most fun people I know. Their enthusiasm and support is so infections that they have built a community of over 300 social media managers and students who are helping each other worldwide.

2014 01 SMMS Glenda MacDonald Certificate I completed my Certificate in Social Media Management in January and am now one of the alumni helping the newbies that have just joined for the Spring/Summer session. Registration deadline is midnight tonight, April 16 2014. Click here  for more info or to register. I am now an enthusiastic affiliate of the school and spreading the world!

Meeting Andrea and Phyllis has put me on an incredible path. I now have a long list of people who want to work with me and I am doing social media management and writing for some of the world’s most creative and worthwhile projects.  I now have the confidence to continue expanding my skills. I can’t thank Andrea and Phyllis enough and this is just one of the ways I am doing it!

Register online  by midnight EST today if you want to get into the session starting now. Many new students are already on board.  After that the doors will close after midnight until October 2014. I look forward to meeting you in the private Facebook group! If you have any questions about the course feel free to contact me at gm@glendamacdonald.com .

by Glenda MacDonald

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Last updated: April 16 2014 4:48 p.m.