Daily Archives: March 20, 2016

Email Success Summit March 14 to 23 2016 (Now an Online Course)

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ESS_MediumRectangleBannerLast updated: TUES March 29 2016 7:47 PM Toronto ON Canada
By: Glenda MacDonald, MBA, Freelance Writer, Social Media Strategist and Marketing Professional

Event Name: Email Success Summit Virtual Educational Event
Dates: March 14 to 23 2016 (Live portion completed; virtual course now open 24/7 with optional All Access Pass)
My hashtag: #ESS
My Affiliation: I’m an affiliate of Small Today for the Email Success Summit and the previous LinkedIn Success Summit. The opinions stated here are my own. Many people attended portions of the event for free. Those who chose/choose to upgrade to the All Access Pass using my affiliate link also assist me in defraying the costs of my time reviewing the event.
Location: online
Time Zone: EST 24/7
Price: purchase an All Access Lifetime pass (affiliate link above) or VIP Pass for fast-track
Registration through my Affiliate Link: Register for a Lifetime All Access Lifetime Pass including participation in a Private Facebook Group.
Event Presenter: Small Today
Host: Liam Austin, Founder, of Small Today. Summit Host and Interviewer.
Speakers:  35+ international email marketing experts (one-on-one prerecorded interviews were released daily). See the full agenda by clicking the registration link.

Overview

Over 35 of the world’s top experts in email marketing presented at this virtual summit presented by Small Today . Liam Austin is the Founder of Small Today, an organization which focuses on the needs of small and medium-sized businesses including solopreneurs and startups. (I’m both a solopreneur and a startup! ) Liam personally live-interviewed each of the amazing experts from around the world via Skype.The interviews were recorded and curated over the last couple of months in preparation for sharing with us through this Summit. The experts were so generous, sharing what they’ve learned, including mistakes they’ve made and hacks they’ve discovered to shorten our learning curve in applying ideas to our own businesses.

As I watch each interview from the comfort of my home office using my laptop, an external monitor, and my cushy headphones, I’m finding that this format creates a very intimate experience… as if you’re alone in a room with Liam and the presenter! Liam is engaging and professional. He has an excellent rapport with the experts which makes for lively unscripted interviews and unpredictable segues! I’m thoroughly enjoying watching and learning at my own pace and am glad I upgraded to the lifetime All Access Pass which includes participation in a private Facebook Group set up for the All Access Pass holders.  I pop in there often to meet virtually with other attendees where we are becoming friends and helping each other apply the concepts to our own businesses with the moderation of Liam and his equally delightful co-founder partner Sarah Thorslund.

I’m deep-diving into the content-rich interviews as I review them and take extensive notes and tweet my insights. This Summit is not only for those beginning to look at email marketing. Even though I have decades of experience as a marketing professional who is now a freelancer, I’m learning so much more. While I’m trained as a Social Media Manager I haven’t done more than edit and write newsletters for other organizations. Integrating social media with lead magnets and landing pages or pop-ups, and understanding the many options for service providers and apps can be a little mind boggling. And that’s not the half of it! We also get into the psychology of the copywriting and graphic design! Some lectures I sail through quickly based on my experience. Others I keep having to pause.

Liam curated the interviews in a specific order with a different theme for each day so I feel compelled to watch them chronologically. I’m currently reviewing Day Two Speaker Three. I’m tweeting what I think are the most important points from each interview.  Click my attiliate link here to register for a Lifetime All Access Pass.

My Twitter Reviews

The interviews are intensive, content-rich and often fast-paced. It’s challenging and exhausting to watch and absorb them all live continuously. So I’m reviewing and transcribing each interview at my own pace, gleaning some fabulous tips and insights from Liam and the other experts. As a solopreneur I want to learn from these speakers and think about how I can apply their ideas and tools to my own evolution of becoming an email marketer (something I am a newbie at). So thank you for your patience. I hope you find my tweets helpful. When I have completed all the reviews I’ll use my notes for a comprehensive blog post with my overall impressions as a small business, marketing professional, and social media coach. Any questions? Chat with me on Twitter, comment below, or reach me via my Contact form.

You can find my tweets and reviews by searching Twitter for #ESS AND @glenda_macd
I am also embedding completed tweets here.  I’ll also update the speaker bios. Each interview is between 45 and 60 minutes in length.

Twitter Review IN PROGRESS

Day 2 THEME: List Growth (TUES March 15 2016 Original Air Date)
Day2Spkr3:
Speaker: Steve Chou
Topic: System to double your daily email opt-ins

COMPLETED Twitter Reviews:

Day 1 March 14 2016 Original Air Date (Speakers 1 to 6)

Day 2 March 15 2016 Original Air Date (Speakers 1 & 2)

Enjoy!

Glenda

Happy Spring!

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Last updated: SAT April 23 2016 2:05 PM Toronto ON Canada

March 20 2016

Featured photos: “First day of Spring” – at sunrise and at sunset. I’m happy and have a spring in my step! Today’s the and ! And I have a new upper deck with which to survey my immediate surroundings and the world beyond.

2016 March 20 Sunrise Pic Twitter IMAG6401

Sunrise first day of Spring from my new upper deck in Toronto!

Sunset view from new upper deck first day of Spring

Sunset view from new upper deck first day of Spring

Photography

 To view some more of my photography visit me on Instagram:

Instagram

Ventures in Twitterland New Website

As a social media coach I love ALL platforms but my favourite is Twitter. I love Twitter so much that I will be launching a separate blog Ventures In Twitterland dedicated to my adventures in Twitterland, the people and companies I meet (especially startups, arts & entertainment, technology companies), the events I attend and live-tweet, and more.  As a sole proprietor I am a do-it-yourselfer. I’ll be sharing my learning process as I set up my new website which I’m designing using Elegant Themes for which I’m a new affiliate.  The current theme for glendamacdonald.com is a free basic WordPress theme. This site will be converted to one from Elegant Themes once I decide which suits it best.

Email Success Summit March 14 to 23 2016 by Small Today

There are over 35 of the world’s top experts in email marketing presenting at this virtual summit presented by Small Today an organization which focuses on the needs of small and medium-sized businesses including solopreneurs and startups. You may notice that  I don’t have a newsletter set up yet.. it’s now on my to do list! I’m watching and reviewing all the interviews Founder Liam Austin conducted with the experts and tweeting my reviews. (I just set up a separate blog post for the event ). You can use my affiliate link to register for a free pass to watch the Friday interviews as well as the new ones Monday and Tuesday and Liam’s wrap-up on Wednesday. I have an All Access Pass which entitles me to view the interviews forever at my own pace and I am part of a private Facebook group other All Access Pass holders. Time for me to get back to work doing the reviews! I have completed Day 1 and there are many days! (I am now in the middle of Day 2).

Glenda